TMCST38 Wise2 Event


Wise2 Event

The 10th anniversary of Mega retailing’s Wise2 program educating young people to be wise consumers.


The annual conference of the Wiseprogram of Mega retail was held Mediatheque, Holon. The program is designed to educate young people to be wise, aware and responsible consumers. This year’s conference marked 10 years of the program and was sponsored by Alon Group Holdings in cooperation with the Society for the Preservation of Nature in Israel.


Approximately 500 people from around Israel were invited to the conference which included a 10th anniversary exhibit, creative workshops for students, the ceremony hosted by Shimi Atias and a performance by Roni Dalumi.





10th anniversary video director:

Gilad Sivan


Design and furnishings:

Idea Design


Exhibition design:

Profit Studio


Exhibition construction:

Shiloh Scenery



Mediatheque, Holon