Welcome Luck into Your Home
An experiential activity for Mifal Hapais in shopping malls throughout Israel.
During this activity, passersby in malls were invited to the Mifal Hapais stand where those who completed a Lotto ticket could use a special application to select a specially-designed sign for the door of their home/office/room. Visitors received a copy of the sign that was printed on the spot.
Planning and simulation:
Amir Reiner and Inbal Sheinberger
Design and graphics: Profit Studio